What will be your reaction if suddenly you receive news that you will be receiving a bonus from your bank? It will be great! Right? This same situation is happening to the customers of Nationwide, a renowned banking service in the United Kingdom. The Nationwide Building Society has recently announced that it will be providing a £200 bonus payment to those customer who are switching their bank account to a current account.
This is mainly a marketing move by the bank to retain old clients and attract new ones. Unlike the other payments, this one will be targeting those people who have decided to move their everyday banking operations to Nationwide.
Nationwide £200 Bonus Payment
This is a retaining and attracting initiative by the Nationwide Bank and can be said to be a smart move. It is basically a switching incentive to encourage and make people bring their main current account to the sector of building society. The bank is offering this initiative for a limited time. As this is kind of a marketing effort by the bank, individuals who want to obtain the bonus of £200 should make the move as soon as possible. It will be over by 10th July 2025.
This blog will cover all the elements of the bonus payment, from eligibility criteria to the application process. If you are one of the interested candidates, make sure to read the article to the end, for not to miss out on any important information.
£200 Bonus Payment from Nationwide: Overview
| Article on | £200 Bonus Payment from Nationwide |
| Country | United kingdom |
| Department | Nationwide Building Society |
| Individual payout | £200 |
| Last switching date | 10th July 2025 |
| Category | Finance |
| Official website | nationwide.co.uk |
Nationwide Building Society
The Nationwide Building Society is one of the best and largest financial institutions and building societies in the world. The society was founded in 1884 in the month of January. Then it was known as the Co-operative Permanent Building Society. It changed its name when the heads decided not to be a part of the British Co-operative Union anymore in 1070. The new name was coined as “Nationwide”.
Currently, the Chairman of the organisation is Kevin Perry. He was appointed as the chairman in March 2022. As of June 2025, the bank is reported to have total assets of around 300 billion and has around 17000 people working under it. The bank offers different variety of retail banking services like:
- Savings accounts
- Credit Cards
- Current accounts
- Mortgages
- Personal loans
- And different insurance products
Eligibility criteria to get a £200 Bonus from Nationwide
This £200 Bonus is only available to those who are:
- New customers of the bank who are currently using the Current Account Switch Service (CASS) to move their existing bank account to Nationwide.
- Existing customers of Nationwide who have not previously received any bonus related to switching services from the bank
- For qualifying for the bonus, the switch made by an individual should be fully completed. This means that the old account must be completely closed, and all the payments should be made using the nationwide bank account.
- The switch should be done via the official CASS tool present on the official website of Nationwide or via the official app.
Additional requirements
- 2 direct debits should be initiated on the new account created in Nationwide
- The switch should be fully done within sixty days of initiating the process
- An individual should be receiving the amount for the first time, unless the payment is not applicable. (On or after 1st January 2020)
What are the qualifying accounts?
One can switch to one of the following current accounts nationwide.
- FlexPlus ( the premium account of Nationwide)
- FlexAccount (this account offers overdraft benefits and good interest rates)
- FlexDirect (this is the standard account)
Arrival of the £200 Bonus from Nationwide
Once an individual completes the switch within 60 days of initiation, the £200 will be credited to their new bank account within the next 10 working days.
What will be the situation if there is a joint account?
If during the switch, there is more than one account holder, each account holder will be considered a member of Nationwide, and all the terms and conditions will be applicable to each individual member. There is also a £100 payment which will be made by the bank between 18th June and 4th July 2025. This will be applicable to those persons who are eligible for the £200 this year
The reason behind the £200 bonus from Nationwide
Although nationwide has been a top financial institution nationwide in the whole world, let alone in the UK, it still competes strongly in the market of current accounts. This bonus is a strategic move of the bank to attract new customers and retain those who are already using the services of the bank. As this bonus is becoming more of a reward, it is creating engagement and also at the same time, increasing the customer base.
Also, if we talk about the CASS, it is a government-backed service that maintains smooth and hassle-free transactions between different banks. So customers are confident in making the switch. The bank has kept all the security features in regard to the transaction, and people are getting attracted to this feature.
What is the process if someone doesn’t want the amount?
If a person doesn’t want to receive the offered payment for any reason, they can choose not to opt for the payment. But the person should have contacted the authority by the 16th of June 2025.
- Calling on the official number – 03301239734, between Monday to Friday (9 am and 5 pm), and on Saturday, then between 9 am to 2 pm.
- Or can directly visit any branch nationwide.
Final Thoughts
The bonus offered by the bank is actually a very generous incentive for customers in the UK. But one should notice that this payment is not automatic. One has to actually switch the account to receive the bonus. So if you want to switch and receive the bonus, there is still time; you can make the choice as soon as possible because the portal will be closed by the 10th of July 2025.
| Official Website | Click Here |
| Homepage | blacksea-commission.org |
